NutriQuest has entered an exclusive licensing agreement with Eastman to expand its Enhanz™ feed additive technology and strengthen its position in the global feed market for swine and poultry producers.
NutriQuest, a company specialized in innovative animal health and nutrition technology development, has entered into a new licensing agreement with Eastman, a US-based specialty materials company. Under the exclusive licensing agreement, NutriQuest is bringing Enhanz™, a high-impact feed additive, across swine and poultry global feed markets, through its innovative business development and R&D footprint.
NutriQuest points out it has researched the product extensively in its development of swine applications and identified significant performance benefits in lactating sows and late finishing pigs and believes Enhanz™ has blockbuster potential for improving profitability for swine and poultry producers globally.
“We are excited to introduce Enhanz™ to the market as part of our new business model,” says Kim Friesen, Ph.D., President of NutriQuest. “This agreement aligns with our mission to provide innovative, science-based solutions that drive efficiency and profitability for animal production.”
INNOVATIVE BUSINESS MODEL TO MAXIMIZE CUSTOMER VALUE+
NutriQuest will implement a unique business model for Enhanz™ by sublicensing the technology to animal health and nutrition companies. Any sublicense(s) will be awarded through a competitive selection process, ensuring that the most committed and capable partners can lead sales and marketing efforts for Enhanz™. This competitive approach not only accelerates the adoption of Enhanz™ but also enables NutriQuest to continue reinvesting in cutting-edge technologies to address key needs in animal health and production globally.
“Enhanz™ may be the most significant technology NutriQuest has developed in its 18-year history,” explains Steve Weiss, CEO, NutriQuest, “as it addresses key feed cost and animal performance challenges.”
