Feed vitamins, essential micronutrients added to animal feed for optimum health and performance, are increasingly being used due to the growing demand for animal products, growing awareness of animal health and nutrition, and stringent regulations on animal feed quality. Along with this, the global feed vitamins market is also witnessing significant growth. The market size of around USD 2.5 billion in 2024 is estimated to grow at a CAGR of around 4.6% during the 2024-2030 period.
By Derya Yildiz
Feed vitamins are essential micronutrients added to animal feed to supplement natural nutrient intake. These vitamins have an important role in various physiological processes, including growth, reproduction, immune function and general health. Vitamins are divided into two main groups: fat-soluble vitamins (A, D, E, K) and water-soluble vitamins (B-complex vitamins and vitamin C).
There are many reasons why feed vitamins are added to livestock feed. The main reason is to prevent nutrient deficiency. Many feedstuffs, especially those derived from plant sources, may not provide sufficient amounts of certain vitamins. Supplementation ensures that animals get enough of these essential nutrients. Sufficient intake of vitamins, which is vital for the proper development of bones, tissues and organs, promotes healthy growth and maturation, especially in young animals.
Vitamin supplementation, which can increase reproductive efficiency in livestock by affecting fertility, pregnancy rates and offspring size, is also very important in terms of strengthening immunity. By strengthening the immune system, vitamins make animals more resilient to diseases and infections. In turn, this can reduce mortality rates and improve overall health.
Another factor associated with vitamin supplementation is improved feed efficiency. Efficient use of feed is crucial for economic sustainability in animal production. Vitamins can improve the digestibility and absorption of feed, leading to better feed efficiency. Improving the quality, nutritional value, palatability and shelf life of animal products such as meat, milk and eggs is another reason for vitamin supplementation in animals.
In summary, feed vitamins are essential components of a balanced diet in animal production. Feed vitamins contribute to productivity, profitability, sustainability and animal welfare in modern livestock production by correcting nutrient deficiencies, improving physiological processes and enhancing overall health.
FEED VITAMINS MARKET AND FORECASTS
The global feed vitamins market is experiencing significant growth due to increasing demand for animal products, growing awareness regarding animal health and nutrition, and strict regulations regarding animal feed quality.
According to a Mordor Intelligence report, the global feed vitamins market, valued at USD 1.85 billion in 2024, is expected to grow at a CAGR of 4.34% during the forecast period 2024-2029 and reach USD 2.29 billion by 2029.
Similarly, Research and Markets is another research firm that estimates the feed vitamins market size to be USD 1.85 billion in 2024. The company shares its forecast that the market will grow at a CAGR of 4.36% during the forecast period 2024-2029, reaching USD 2.29 billion by 2029.
In another report by SkyQuest, the global feed vitamins market was valued at USD 2.5 billion in 2023. The company forecasts a more optimistic growth during the forecast period 2024-2031, estimating that the market will grow at a CAGR of 4.5% and reach USD 3.4 billion by 2031.
MarketResearch.com’s report contains the highest forecast number. The analysts of the research company, which announced that the global feed vitamins market reached a size of USD 3.45 billion in 2022, predict that the market will grow at a CAGR of 5.71% during the forecast period 2023-2030 and reach USD 5.37 billion by 2030.
Technavio, which did not share data on the current market size (estimated at USD 2.8 billion in 2024), forecasts that the animal feed vitamin market size will grow at a CAGR of 4.19% between 2023 and 2028, reaching USD 3.3 billion in 2028.
Although research companies provide different data, they indicate that the global feed vitamins market is set for significant growth. Based on this data, it is possible to estimate that the average market size will be USD 2.5 billion in 2024, the market will grow at a CAGR of approximately 4.6% during the period 2024-2030, and the market size will exceed USD 3.3 billion in 2030.
FACTORS DRIVING MARKET GROWTH
The global feed vitamins market is poised to achieve significant growth owing to the convergence of different factors influencing the livestock industry. According to analysts, the major factors supporting the growth of the feed vitamins market are:
– Rising Global Population, Economic Growth, and Demand for Animal Protein
The continuously rising global population, economic growth and increasing disposable income are increasing the demand for animal-based protein sources such as meat, milk and eggs. In order for the livestock sector to meet this increasing demand, production must be efficient and sustainable, which necessitates the use of high-quality feed additives.
– Increased Consumer Awareness on Food Safety and Quality
Consumers are becoming increasingly aware of food safety and quality standards. This has led to increased demand for animal food products produced using safe and sustainable practices. Feed additives, including vitamins, play a crucial role in ensuring the health and welfare of farm animals, ultimately affecting the quality of the final product.
– New Legislation and Food Safety Standards
Governments around the world are adopting stricter legislation on the use of feed additives to ensure food safety and environmental protection. These regulations are increasing compliance costs while encouraging innovation and the development of new, more effective feed additives. In addition, food safety standards are increasingly emphasizing the importance of animal nutrition and health. This encourages manufacturers to include high quality vitamins in feed formulations.
– Advancements in Production Technology
Technological advancements are leading to the development of more effective and efficient vitamin formulations. These advancements include the development of encapsulated vitamins, slow-release formulations and targeted delivery systems. These innovations enable livestock to better absorb and utilize vitamins, leading to healthier and more productive outcomes.
– Increased Focus on Animal Health and Welfare
The livestock industry is increasingly prioritizing animal health and welfare. This increases the usage of feed additives such as vitamins as they help to improve animal health, reduce disease rates and increase overall productivity.
– Impact of Disease Outbreaks
Disease outbreaks in livestock have highlighted the need for strong health management practices to strengthen immune systems and prevent disease. This health management includes the use of feed vitamins. This situation increases the demand for feed vitamins as a preventive measure.
– Expansion of Livestock Production in Developing Regions
The expansion of livestock farming in developing regions, particularly in Asia-Pacific, is a major driver for market growth. As animal populations increase, so does the demand for feed vitamins to support the health and productivity of these animals.
– Environmental Stressors and Climate Change
Environmental stressors such as heat stress and climate change are increasing. This makes it imperative for farmers to add feed vitamins to their rations to help their animals cope with these challenges. This is because vitamins play a crucial role in supporting antioxidant defenses and overall health under stressful conditions.
According to analysts, the future of the global feed vitamins market looks promising. As the demand for animal protein continues to increase, so will the need for high-quality feed additives. In addition, technological advancements and changing consumer preferences are expected to lead to further growth in this market.
FACTORS RESTRAINING MARKET GROWTH
While the global feed vitamins market is experiencing significant growth, there are several factors that could potentially hinder its expansion. The main risks identified by analysts are as follows:
– Economic Volatility and Trade Barriers
Due to economic declines, consumers may prefer more affordable sources of protein, which could lead to lower demand for animal foods. Such a situation could negatively impact demand for feed additives, including vitamins. Tariffs, import restrictions and geopolitical tensions can also create challenges for producers and distributors.
– Fluctuating Raw Material Prices
The cost of raw materials used in the production of feed vitamins can affect the overall cost of manufacturing and hence the final product price, causing fluctuations in the supply-demand balance. Rising costs can reduce profit margins for producers and lead to higher prices for consumers, potentially reducing demand.
– Strict Legislations and Compliance Requirements
Increasingly strict regulatory requirements for the use of feed additives to ensure food safety and environmental protection can increase costs for producers trying to comply and limit the introduction of new products. Moreover, regulatory changes may create uncertainty and hinder market growth.
– Competition from Alternative Feed Additives and Synthetic Vitamins
Competition is increasing from alternative feed additives such as probiotics and prebiotics, which are gaining popularity due to their benefits and low cost. This competition may limit the market share of feed vitamins. Furthermore, the increasing availability of synthetic vitamins may also pose a competitive threat to natural vitamin sources. Natural vitamins are often preferred for their perceived health benefits, while synthetic vitamins can be more cost-effective and consistent in quality.
– Supply Chain Disruptions
Potential disruptions in the supply chain, such as those caused by natural disasters, geopolitical tensions, disease outbreaks or logistical challenges, can affect the availability and cost of raw materials. This could lead to production delays and increased costs, which could hinder market growth.
According to analysts, to ease all these challenges, feed vitamin manufacturers need to focus on developing innovative products, optimizing production processes, and building strong relationships with suppliers and customers. In addition, keeping up with legislative changes and adapting to evolving market dynamics are also considered as important aspects of long-term success.
Some Suppliers in the Feed Vitamins Market:
Adisseo
ADM
Alltech
Amorvet
Anfotal Nutritions
Animix LLC
Arasco
Atrium Innovations
BASF SE – Aland
BEC Feed Solutions
Biovet S.A.
Brenntag SE
BTSA
Burkmann Industries
Cargill
Dallas Keith Ltd
DLG Group
Dsm-firmenich
Elanco Animal Health
Evonik Industries
Farbest Brands
Farmann
Glanbia PLC
Grain Corp Ltd
Growel Agrovet
Helm Ag
Impextraco NV
Kcomber
Kemin Industries
Land O Lakes
Lantmannen
Leo Bio-Care Pvt. Ltd
Lonza Group Ltd.
Masterfeeds
Nestlé
Northern Nutrition
Novus International
Nutreco
Nutritech International
Nutrius LLC
Phibro Animal Health
Prinova Group LLC
Rabar Animal Nutrition
Royal Agrifirm Group
Salvana Tiernahrung
SHV Holdings
Sinochem Group
SternVitamin
Total Feeds
VDS Pharma
Vilofoss
Vitablend Nederland
Vitafor Belgium
Watson Inc
Zagro Asia Limited
Zeus Biotech
Zhejiang Medicine Group
Zinpro
MARKET SITUATION BY ANIMAL SPECIES
The global feed vitamins market is considered a vital component of the animal feed industry. Market trends and specific vitamin requirements vary depending on animal species and intended use. Below is a closer look at key segments of the feed vitamins market by animal species:
Poultry, especially chickens and turkeys, is an important consumer of feed vitamins. These vitamins play a crucial role in optimizing growth, increasing egg production and improving overall poultry health. Essential vitamins used in poultry feed include vitamins A, D, E, K and various B vitamins.
Due to increasing consumer demand for poultry meat and eggs and advancements in poultry farming practices, this segment is the most common area for feed vitamins. Analysts expect growth in this segment to continue in the coming periods.
Ruminant animals such as cattle and sheep require a balanced diet for optimum growth, milk production and meat quality. Vitamins A, D, E and K are particularly important for the health and productivity of ruminants. In addition, B vitamins are crucial for rumen microbial function, which is vital for efficient digestion.
The rising global population and increasing demand for dairy products are driving the demand for feed vitamins for ruminants, especially cattle.
Pigs, like other species, benefit significantly from vitamin supplementation. Vitamins A, D, E and K are particularly essential for maintaining bone development and immune function. B vitamins play a crucial role in energy metabolism and growth.
The pig industry is experiencing rapid growth, especially in developing economies. Increasing consumer demand for pork and a focus on improving pig health and productivity is driving the demand for vitamin-enriched feeds in this segment.
Aquaculture is a rapidly growing sector and with this growth, the demand for feed vitamins for fish and shrimp is also increasing. Vitamins A, D, E and C are essential for fish health, growth and reproductive performance. In addition, B vitamins are essential for metabolism and stress reduction.
Today’s increasing global seafood consumption and growing aquaculture industry are contributing to the growth of the feed vitamins market in the aquaculture segment. Analysts believe that this developing segment holds significant potential for feed vitamins.
The feed vitamins market is set for significant growth across all animal species due to the increasing global population and demand for animal protein. The development of targeted vitamin solutions to optimize animal health, productivity and product quality by understanding the specific needs of different animals is considered to be an opportunity for producers to strengthen their market presence.
MARKET GROWTH ON REGIONAL BASIS
The regional breakdown of the global feed vitamins market reveals various trends and opportunities in different regions.
The Americas, especially North America, is one of the most important markets for feed vitamins. The region has a strong livestock industry and the demand for high quality feed additives is increasing due to the focus on animal health and welfare. Increasing adoption of advanced farming techniques and growing consumer preference for organic and natural products are also contributing to the growth of the feed vitamins market in the region.
The Asia-Pacific region is the largest global market for feed vitamins, as well as other additives, due to its large population, growing economic power, and increasing disposable income. The demand for animal proteins from countries in the region, such as China and India, continues to grow every day. The region’s increasing focus on intensive livestock production and a growing aquaculture industry are also contributing to market growth.
Europe is a mature market for feed vitamins, characterized by strict regulations and a strong emphasis on sustainable and ethical livestock production. The region’s focus on animal welfare and food safety has led to increased demand for high-quality feed additives.
The Middle East and Africa are emerging markets for feed vitamins. The region’s increasing population and the growing demand for animal products such as meat, milk and eggs are driving the need for efficient and sustainable livestock production. However, challenges such as water shortages and climate change are affecting the growth of the market.
COMPETITIVE ENVIRONMENT FOR SUPPLIERS
The global feed vitamins market is highly complex and competitive, with numerous players competing for market share and offering a wide range of products. Key players in this market include multinational companies, regional suppliers, and specialty chemical companies. Companies are investing in research and development to create advanced formulations of feed vitamins that improve animal health and productivity. Large players are forming partnerships and acquiring smaller companies to expand their presence and product offerings in the market.
However, intense competition in the market can lead to price pressure and margin loss. Other market risks for suppliers are strict legislative requirements, fluctuating raw material prices and supply chain disruptions. All of these can lead to higher production costs, restricting profitability and competitiveness.
However, some of these risks can also have the opposite effect. Demand for animal proteins in particular, coupled with growing consumer awareness of food safety and quality, is driving the demand for high-quality feed additives, including vitamins. According to analysts, the development of innovative feed technologies, such as encapsulated vitamins and slow-release formulations, also presents opportunities for suppliers to develop value-added products. Increased focus by consumers and governments on sustainability and environmental impact is also driving the demand for sustainable feed additives in particular.
References
1. Maximize animal health and performance with optimum vitamin levels
2. XIII. Vitamins – A Guide to the Principles of Animal Nutrition
3. Global Feed Vitamins Market and Trends – Feed & Additive Magazine
4. Feed Vitamins Market Size & Share Analysis – Industry Research Report – Growth Trends
5. Feed Vitamins Market Growth, Size & Share Analysis | 2031
6. Feed Vitamins – Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2017 – 2029
7. Global Feed Vitamins Market – 2023-2030
8. Animal Feed Vitamin Market Size, Industry Trends, Analysis 2024-2028
