ADVERTORIAL FEED & ADDITIVE MAGAZINE June 2025 27 SPECIAL NEWS As technology continues to evolve at a rapid pace, we are witnessing remarkable advancements in feed production, animal nutrition, flour milling, performance-enhancing additives, and precision formulation. In response to these developments, organisers targeted technical presentations from researchers and industry leaders to provide insights into new developments across multiple topics such as, understanding ingredients and what needs to change, environmental factors, gut microbiome, health and development, nutritional drivers of metabolism, operational management and decision making as well as operational efficiencies. We recognize the growing pressures on time, training costs, and conference attendance. To address these concerns, our forum combined multiple events under one roof, offering both efficiency and cost savings. Program Chair Alex Turney highlighted the need to pull together various conferences into one platform that delivers more cross species sharing of best practice, of science, of connections to drive advances. One that delivers the highest delegate value, and the best commercial return for all stakeholders, be it time, money and knowledge. The opening plenary session saw industry experts Prof Robert van Barneveld (CEO - SunPork) and Dr Geoffrey Annison, a renowned industry consultant, explore protein production in the future and the way consumer interactions are currently driving nutritional demands. Esteemed international guest Constance Cullman, President and CEO of the American Feed Industry Association shared with an audience of 300, the Future Demands of the Feed Industry and how we embrace them. Plenary 2 dove into the detail of how well we know the ingredients we are feeding our animals and do we have the right information needed to keep pace with other developments in optimising animal performance. Eminent scientist Prof. Gene Pesti from the United States of America questioned our reliance on the use of the proximate analysis system developed in the 19th century and brought us up to speed with the 21st century requirements. Prof. Wayne Bryden addressed the challenges still being posed by mycotoxins to the livestock industries, even after 50 years of knowledge gathering. Whilst Ian Sawyer of Feedworks explored what is new and relevant in the analytical world to ensure we have the right information to feed the world. These six presentations were just the beginning of what was an enlightening and extensive technical program delivered by experts in their field. AMN 2025 organisers SFMCA, FIAAA and ATMA, thank RAAN-A and AESS for their trust and vision to combine for the benefit of industry. We look forward to returning in 2027 for our combined conference to unite researchers, scientists, and technical leaders across multi specie sectors. AMN Innovation Award Winner – Reid Stockfeeds Photo: Courtesy of SFMCA
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