NEWS 20 FEED & ADDITIVE MAGAZINE April 2025 FROM VIV Asia 2025 successfully reaffirmed its position as one of the leading and most trusted B2B platform for the feed-to-food industry in Asia, convening over 51,000 professional visitors from 129 countries, with products and services from 1,500 exhibitors across 63 countries. Held from March 12-14 at IMPACT Exhibition Center, Bangkok, the event delivered an electrifying showcase of innovation, expertise, and global collaboration, and drew top industry leaders, innovators, and key decision-makers from around the world. Over three action-packed days, attendees engaged in high-level networking, groundbreaking knowledge exchange, and immersive product displays, reinforcing VIV Asia’s unrivaled influence in the sector. VIV Asia 2025 featured an extensive international marketplace showcasing the latest advancements in animal protein production, processing, and packaging. It also gathered around 700 industry leaders from 55 countries, continuing the momentum of previous editions and demonstrating the industry’s resilience and commitment to working in synergy. For three days, the industry leaders participated in a series of tailored and exclusive networking events which provided the perfect setting to be attuned with the industry trends and access the right knowledge, technology, and people, according to the announcement. Meat Pro Asia, the premier trade platform for meat processing and packaging solutions, was once again co-located with VIV Asia. Meanwhile, for the first time in VIV Asia’s history, a new co-location was added to make the event the most comprehensive global trade show of its kind: Horti Agri Next (HAN) Asia. "As a cornerstone of the animal protein industry, VIV Asia is where professionals converge to drive progress and capitalize on new market opportunities," said Birgit Horn, Managing Director at VNU Europe/VIV Worldwide. "Our ongoing commitment is to support industry growth, enhance collaboration, and cement VIV Asia’s role as the sector’s leading global event." This edition testified to that same commitment through the special announcement of VIV Select India. Set to take place on April 2026, VIV Select India is reportedly committed to fostering longterm industry relationships, ensuring that the event remains a sustainable and impactful trade platform for years to come. With India’s livestock, poultry, dairy, and aquaculture sectors experiencing rapid transformation, VIV Select India will serve as a key business and networking hub, connecting international exhibitors with leading Indian buyers, integrators, and producers. Read more>> VIV Asia 2025 showcases industry excellence and market leadership
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