Feed & Additive Magazine Issue 38 March 2024

NEWS 10 FEED & ADDITIVE MAGAZINE March 2024 Adisseo continues its innovation journey with "INNOVATION, The Adisseo Way" Adisseo, one of the world’s leading experts in feed additives, announced its new mission "INNOVATION, The Adisseo Way". The company, which has been dedicated to research and innovation since its inception, demonstrates its unquestionable commitment to innovation in the animal nutrition and health industry with its new vision and hints at its future plans. Over the past decades, Adisseo has achieved remarkable success through its robust liquid source of methionine technology and other high-value solutions such as protected methionine, feed enzymes, vitamin A formulation, and selenium-based methionine. However, the landscape is evolving rapidly, necessitating swift adaptation and continuous innovation. The company notes that the new approaches to research and innovation are now driving their ability to provide increasingly sustainable solutions. And adds: "Our highly adaptable teams across various domains ensure that today’s needs become tomorrow’s solutions." The company states that it is dedicated to having a long-term implication in research and is fully involved in finding sustainable and meaningful innovations in the animal nutrition and health fields. To do so, Adisseo explains that its new vision “INNOVATION, The Adisseo Way” has 3 pillars that guide the company's activities: 1. Setting High Standards to Ourselves: Adisseo is committed to setting high standards for itself in all aspects of its operations. This includes product quality, market innovation, and sustainability, among others. 2. Bringing Innovations Backed-Up by Science: Adisseo is dedicated to bringing innovative solutions to the animal nutrition industry that are backed up by science. We invest heavily in research and development to ensure that our products and services are at the forefront of the industry. 3. Together, Driving Extensively Science and Technology: Adisseo believes in the power of collaboration and partnerships to drive innovation and progress in the animal nutrition industry. Read more>> Nugape launches Danna Pet Food brand Nugape Pet Food, one of the most important manufacturers in the pet food sector in Spain, launched a new brand, Danna Pet Food, to position itself in the premium food segment for dogs and cats. According to the company, Danna Pet Food's slogan, “True to quality,” reflects the quality and benefits of its different lines, consistent with the loyalty that characterises pet owners, who treat their pets as just another part of their families, taking maximum care of their well-being. Nugape explains that all recipes are made with top-quality natural ingredients, with a formulation that ensures the highest digestibility and palatability, in addition to containing a high vitamin level for greater immunological protection of pets. The different Danna Pet Food products have been formulated by a team of animal nutrition specialists, and are the result of two decades of Nugape's experience as a reference manufacturer in the world pet food industry, states the company. Read more>>

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