NEWS FEED & ADDITIVE MAGAZINE January 2024 19 Moreover, shifts in production methods, as well as reduced or shifting demand due to changing consumer preferences (the impact of food price inflation), are affecting compound feed production differentially across Member States. While countries such as Germany, Ireland, Denmark, and Hungary have witnessed approximately a 5% decline in feed production, other countries like Austria, Bulgaria, Italy, and Romania have experienced a modest increase. The remaining Member States have either marginally decreased their feed production or maintained it at a level similar to the previous year. Regarding the outlook for compound feed demand in 2024, the scenario remains uncertain. Key factors, such as the impact of animal diseases, economic uncertainty, persisting high food price inflation, ongoing weather irregularities, and the increased imports of poultry meat products from Ukraine, are affecting local production. The influence of "green and animal welfare" policies is expected to adversely impact the market outlook for livestock and feed production, although costs for key feed materials, mainly feed cereals, have fallen back to levels before the Russian invasion of Ukraine. Read more>> Novus shares innovation supporting poultry industry at IPPE The Novus experts will present four abstracts as part of the International Poultry Scientific Forum (IPSF), which is held in conjunction with IPPE. The poster and oral presentations take place January 29-30, 2024, at the Georgia World Congress Center. “IPSF is the premiere event to learn the latest research on environmental management, nutrition, physiology, pathology, and disease,” says Gonzalo Prat, Novus senior director and managing director for the Americas. “We are honoured to participate in the forum to share how intelligent nutrition is supporting bird health and producer goals.” Dr. Zavarize said the abstracts from Novus showcase the importance of highly bioavailable trace minerals in poultry production. “The poultry industry recognises that trace minerals support health and performance, but not all minerals are the same,” she says. “Research like this showcases the difference a mineral source can make, both on its own and in combination with other products.” Read more>> Novus shares hatchability insights at IPPE’s TECHTalks Hatchability has become a top concern for the broiler breeder industry in the United States. Investigating the cause and how producers can support fertility and hatch are the focus of a presentation by Novus during the TECHTalks at IPPE. “In recent years, the U.S. has seen some of the worst hatchability numbers since the late 1980s. The U.S. Department of Agriculture in October 2023 reported average hatchability at just 80.4%,” says Hugo Romero, Ph.D., Novus global poultry technology executive manager, who will present the talk. “During this presentation I’ll examine the potential causes for this phenomenon and how adjustments to the ration can help combat it.” Dr. Romero’s presentation for the TECHTalks will be from 11:3011:50 a.m. EST on Tuesday, January 30 in Hall A at Booth A244. Read more>> Hugo Romero
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