NEWS FEED & ADDITIVE MAGAZINE July 2023 7 Lallemand Animal Nutrition introduced its refreshed brand image, encapsulated in the new slogan: “Partnering in microbial solutions for a changing world.” The new image and company brand charter are showcased on the revitalized company website, www.lallemandanimalnutrition.com. With an enhanced design, the website provides an elevated user experience, complemented by a comprehensive media library featuring technical articles, expert webinars, and podcasts. According to the company, this valuable resource serves as an educational hub for the animal nutrition and animal health community. Michel Vericat, Lallemand Animal Nutrition Corporate Marketing Director explains: “In 2015, Lallemand Animal Nutrition started to reinforce and establish a strong corporate image branding on top of the specific products and services we can provide to the animal nutrition industry. We are extremely proud today to continue investing in our corporate communications strategy. This new messaging and image better reflects who we are today, as a global leader in the science of fermentation and a primary producer of yeast and bacteria. We are creating value in new markets beyond animal nutrition, including microbial solutions to improve animal environments, biosecurity, biofilms, animal immune health, and welfare, and strengthening our presence in the companion animal market.” Read more>> Lallemand Animal Nutrition introduces new brand image and website GMP+ International is working together with Wageningen Food Safety Research, SGS, Cargill, Alltech and the Committee of Grain Traders to develop an early warning system for early detection of the presence of mycotoxins (natural toxins) in cereal grains. The project is entitled ‘Early warning of mycotoxins in European grain supply chain using machine learning and big data’ and focuses on cereals of European origin. The aim is the early prediction of – and control of – mycotoxin formation in cereal crops. Big data, machine learning and existing prediction models are being used to develop the early warning tool, and new prediction models for mycotoxins are also being developed. The system is intended for various stakeholders in the supply chain, such as traders, food and feed producers, government agencies, and farmers. Mycotoxins are produced by fungi that grow naturally in cereals. The cereal crops grown in many regions of Europe are susceptible to contamination by those fungi, and also to infection with mycotoxins. Consuming these cereals can cause health problems in both humans and animals. Read more>> GMP+ International works on early warning system for mycotoxins
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