NEWS FEED & ADDITIVE MAGAZINE April 2022 71 Trouw Nutrition strengthens innovation team Trouw Nutrition, Nutreco's livestock feed business line, has announced new responsibilities within its Innovation Team. Effective 15 March 2022, Coen Smits accepted the role of Director of Sustainability for the livestock feed business line, and John Doelman accepted the role of livestock feed Global R&D Director. Sustainability is an integral part of Nutreco’s purpose of Feeding the Future and a strategic pillar for its livestock feed business. As Director of Sustainability, Coen Smits will focus on rolling out Trouw Nutrition's sustainability roadmap and working with internal and external stakeholders to further develop sustainability solutions and programmes for customers. As Director of Global R&D for livestock feed’s Global Innovation function, John Doelman will focus his leadership responsibilities on advancing nutrition and Young Animal Feed (YAF) to support Trouw Nutrition's complete feed and mixed product offering. He will also connect research platforms with precision farming and sustainability efforts, and support feed additives business units. John will oversee internal and external innovations testing and development in line with strategic priorities. He will have a leading role in innovation governance to facilitate the development and delivery of a value-based, customer-centric innovation pipeline, ensuring functional excellence and transparency. Trouw Nutrition announced changes to its innovation team. Coen Smits has been appointed as Director of Sustainability and John Doelman as Director of Global R&D.
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