BENEO welcomes Imen Ouerdiane as Sales Director EMEA

Imen Ouerdiane

BENEO has appointed Imen Ouerdiane as its new Sales Director EMEA, which came into effect on 2nd September 2024. In her new role, Ouerdiane will be responsible for leading and expanding the company’s business in EMEA.

One of the leading manufacturers of functional ingredients, BENEO has announced the appointment of Imen Ouerdiane as Sales Director EMEA. In her role, which came into effect on 2nd September 2024, Ouerdiane will lead the company’s sales in Europe, the Middle East and Africa from BENEO’s site in Tienen, Belgium.

Imen Ouerdiane holds an engineering degree in Food Science and has more than 20 years’ experience in the food industry. She started her career at Danone in Research and Development, following which she held roles as Quality Manager at Agrana and various Sales positions at Puratos in France. Most recently, Ouerdiane was positioned as Global Account Manager at Frulact SA.

At BENEO, Imen Ouerdiane will now be responsible for leading and expanding the company’s business in EMEA. This will include BENEO’s ‘home markets’ of Germany and the BENELUX region, Northern and Southern Europe, as well as the Middle East and Eastern Europe.

Imen Ouerdiane comments: “I am very happy to join the BENEO team. The company is a leading player for plant-based functional ingredients worldwide and I very much look forward to supporting our customers in EMEA and helping them reach their goals by providing them with quality solutions. With the company’s nutritional know-how and technical expertise, I am more than confident that we will be able to grow together, as these markets hold fantastic opportunities for BENEO.”